Dream Whip Arabia reached out to its fan base on various social networks and asked them to show the world their most creative recipes for desserts that feature Dream Whip.
Users were asked to upload a picture along with a short description (recipe) on how to best use Dream Whip. Users could contribute through Instagram as well by adding the hashtag #everydayDreamWhip. The most inspiring creation wins a year’s supply of Dream Whip!
With over a thousand entries received in a very short period of time, the application has generated a great amount of interest and buzz. It has helped to increase engagement rates, overall Likes and sparked interest and debate for the brand on Facebook.
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