With the FIFA World Cup 2014 looming, Emirates NBD wanted to jump into the football frenzy that has swept the globe and engage with their fan base on Facebook through a fun and creative application.
One of the best parts about football is how the commentators go wild when someone scores a goal. We wanted to tap into this and asked fans to re-create that excitement.
The application presents the user with 3 short video clips to choose from in which a goal is scored. They are then asked to commentate over the video as it records. The final video with their commentary is then submitted to a gallery.
Users that submit a video to the gallery are entered into a contest to win fantastic prizes from Emirates NBD.
In just a couple of weeks, the application has managed to generate a great deal of buzz on the social media networks (Facebook & Twitter) as well as press coverage in the middle east.
Launch Application
It is always a pleasure working with Cygnis Media! They are responsive and proactively offer solutions to meet our growing and complex needs.
In addition to an impressive efficiency & attention to details, Cygnis Media are app developers who proactively offer suggestions based on latest trends to help improve UI.
Having Cygnis Media as our programming partner, is the equivalent of having Mohammad Ali helping you in a schoolyard fight. 1.) You will win. 2.) You will win big!
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