Panadol Cold and Flu Hot Lemon and Honey Sachet

Panadol approached us to design and develop a custom Facebook application to promote their new product "Panadol Cold & Flu Hot Lemon and Honey Sachet” in which they are trying to emphasize relief and coziness.

The concept

Virtual Room Decorator App

We created an application that allows the users to create their own Cozy Corners by selecting an environment and decorating it with the available items. They can then enter a competition in which the top 10 entries would be awarded with a gift basket.

The results

  • Primary Target Performance Result

    More than 6,000 entries

  • App Sharing Performance Result

    More than 12,000 times

Over 6000 cozy corners were created and twice as many shares were posted on Facebook. Over 10,000 votes were received on these entries and the winners were announced soon afterwards.

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