Tech Blog

Discussing the latest in the enterprise, mobile, web and social apps world.


Know your customer through micro-segmentation

Know your customer through micro-segmentation

Cygnis Media Editor

Micro-segmentation is the act of understanding and identifying a customer’s needs and wants, and providing them a tailored experience that can result in a much higher likelihood of purchase.

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How 5G can change the app development landscape

How 5G can change the app development landscape

Cygnis Media Editor

5G technology allows us to get much closer to real-time communication between devices, allowing us to transmit massive volumes of data at near real-time.

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Snapchat's Developer API Creates Lots of Opportunities

Snapchat’s Developer API Creates Lots of Opportunities

Cygnis Media Editor

Snapchat will finally allow 3rd party web & mobile application developers to leverage Snapchat’s platform with deep integrations.

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Three Ways In Which Driverless Cars May Redefine The Auto Industry

Three Ways In Which Driverless Cars May Redefine The Auto Industry

Cygnis Media Editor

The dream of a driverless car that was inconceivable a few years ago, is now on the brink of becoming a reality. Let’s see how a driverless future will affect the automotive sector.

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How to Design for Voice User Interfaces (VUIs)

How to Design for Voice User Interfaces (VUIs)

Cygnis Media Editor

Next era is of intelligent voice-based products. Read how designers can create better voice user interfaces for personal assistants and make interaction easier and fun.

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Mistakes in Ad Retargeting and How to Avoid Them

Mistakes in Ad Retargeting and How to Avoid Them

Cygnis Media Editor

Retargeting is a great way for you to bring back people on your website. Here are some mistakes you can avoid to improve your retargeting ad campaigns.

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