In our line of work it is extremely important to challenge each other every single day in order to keep our ideas and our work fresh. Lucky for us, every person here takes extreme pride in what they produce, and delivering anything short of brilliant would be a catastrophic blow to our huge egos. So, we avoid that outcome altogether.
Our researchers and analysts are the kind of people that live on the internet more than they do in the real world. Always up to date on every single new web application, social media platform or technological breakthrough (see: iPad) light years ahead of the rest of the world, they have studied, interacted with and observed more digital marketing campaigns than all your Facebook friends put together.
We boast an impressive roster of designers that are specialists in their particular fields; concept artists, interface designers, illustrators (objects & characters), 3D designers and animation specialists.
Needless to say, we take design very seriously. We feel that digital marketing campaigns, much like television and print media, require a wow factor in order to stand out amongst all the noise that is out there. Although impressive functionality is equally important, the campaign would fail to deliver if the design did not live up to the high standard of quality we set for our projects.
Each of our developers have over a hundred different completed projects under their belts throughout their still young and illustrious careers. Yes they are nerds, and proud of it.
With this plethora of experience, they are well equipped to execute any social media strategy efficiently and with a fast turnaround, all the while keeping security, usability and scalability as high priorities.
Online marketing is an ever-evolving job, one that requires people who can stay abreast all the latest trends and technologies popping up on a daily basis. The internet is dynamic and erratic due to the fact that human beings interact with it and influence it so heavily. However, with the right skill set, a lot of research and analysis one can find patterns and predict certain behavior.
With a wealth of experience in different online industries, from web sites, web applications, social profiles, mobile applications, management tools to entire campaigns, our marketing personnel have been able to experience what works first hand. From handling media buy campaigns such as pay-per-click & banner ads to promoting an entire social campaign across several platforms, these folks have seen enough traffic to put rush hour in downtown New York to shame.